Wall Street Journal on the launch of our new business school
Will our approach to virtue-based education work? they asked.
Melissa Korn, the Wall Street Journals’ Higher Education reporter, covered the opening of the Busch School.
The Washington, D.C., university will announce the launch of its new School of Business and Economics on Tuesday, infusing an education in strategy, accounting and marketing with instruction in morals, character and religious values.
Created in response to rising demand for business education, the program's virtues-based approach hinges on the idea that business is meant to foment social good and not just financial success; that's a departure from a traditional business education, which focuses mainly on how to maximize profits.
"Business is supposed to be a service to society," says Andrew Abela, chair of the business and economics program, now housed in Catholic's School of Arts and Sciences and comprised mostly of undergraduate students.